More messages...more connections...more notifications.
Google’s launching click-to-message ads on Google Search that connect consumers with companies over SMS.
Immediate connections with brands will support customer service and strengthen loyalty, this is important to consider, as consumers are opening the door to connectedness. We think the ability for brands to offer relevance within every response, will determine the future of this trusted connection.
Read the article here: http://venturebeat.com/2016/10/18/google-click-to-message-ads/ via @VentureBeat